Introductory bluestem™ Retailer Training

bluestem™ coactiv+™ technology

This course is intended for registered members

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Video Transcript

bluestem™ products contain coactiv+™ technology, which is a safe and effective way to help fight tartar formation and to reduce existing tartar buildup.

Pets’ saliva contains many minerals including calcium that can transform easy-to-remove plaque into hard tartar.

coactiv+™ technology acts like a magnet sequestering calcium and making it unavailable to plaque on the surface of the teeth as well as removing it from existing tartar buildup.

Without calcium, plaque is unable to calcify into tartar, and the existing tartar becomes weaker and brittle. Hard, calcified tartar continues to soften with the daily usage of bluestem™ oral care products and can flake or break off with mechanical intervention such as using Dental Chews.